Tuesday, April 29, 2014

Music Video's are Film

Music video's although sometimes not thought of as "film", holds very much film like characteristics, and when looked at with a more careful eye, music videos hold the same values as normal film. One of the terms used for film that can be seen in music video's is Diegesis. Diegsis stands for how the film invokes an attitude and idea upon its audience. In the interesting animation music video, Rolling Girl sung by Hatsune Miku and animated by a man by the name of Vocaloid, although the audience is never told that the song is about abuse, due to the video it can be inferred that the song speaks out against
abuse and bullying.  For the same video, the Auteur is Vocaloid. Auteur stands for the author, or director of a film. This could just be the band itself or a film director. Another common term with film is Mis-en-scene. This is when, is still shot was taken in a special location within the film it would tell a story, without and movement or music. This can be seen very well in the music video Monster by Eminem featuring Rihanna. Through out the music video, you see Eminem himself in a cage like elevator. The song is a reflection of how Eminem is now famous and how it almost hurts to be as such. If the music video where stopped at any point where he is in the cage, a mis-en-scene is born. By looking at the still shot of him in the elevator you get the feeling of his being trapped and it tells his story of struggle with fame.
A lot of other common film terms can be used for music video, such as Editing, Flashback or Flashfoward, Genre, scene and shot. Editing can be scene in every music video. How the shots change and how they may speed up or slow down with the speed of the music is just one if the many editing styles that exists in music videos. Flashback and Flashfoward is very commonly used in music videos.
In the music video for What Hurts The Most by Rascal Flatts, flashbacks are constantly used to help the audience see the diegesis of the film. Genre in music video's usually stands for if the video if stylistic or narrative. What Hurts The Most is a good example of narrative and the song Something Beautiful by NEEDTOBREATH, is an example of stylistic.  Scene stands for a clip of video that is on going through a period of time in the film, and shot stands for every time the image in the frame changes. 

No comments:

Post a Comment